THE COURSE TRAINS PROFESSIONALS THAT THINK, CREATE AND MANAGE INNOVATIVE AND EFFECTIVE MULTIMEDIA COMMUNICATION CONTENTS
What secret lies behind an image, a video, a text or any content able to interest and fascinate?
Duration: 3 years
Attendance: 3 days per week the first and the secondo year; 2 days per week the third year
Total hours: 1200
Workshop abroad: Barcellona
It’s for you, if: you always have a lot of ideas and you like to find creative ways to share them.
EDUCATIONAL GOALS
Creating innovative content destined to online and offline channels in order to communicate the message of a brand or a fashion product. Studying and developing a creative idea, recognizing and using the most effective forms of expression and productive tools for its implementation. Managing the declination of content on various media and channels in an optimal manner.
CONTENTS Fashion communication, fashion photography, video making & video editing, post-production, social media skills, digital content strategy.
PRACTICE You will be followed by field professionals in the creation of multimedia content and in its online and offline management. You will be able to participate to professional photo and video shoot sessions. You will take part in art direction labs in collaboration with companies or communication agencies.
PRACTICAL EXPERIENCE Lectures with field professionals, projects developed abroad, experiential lifeskill workshops.
CAREER OPPORTUNITIES Creative content creator, digital content creator, social media manager, copywriter, blogger, photographer and video maker for fashion companies or communication agencies.